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Franchise Brokers Vs. Franchise Consultants – Distinctions With a Difference

Posted by admin on Jan 23, 2010 in Franchise

The terms “franchise broker” and “franchise consultant” are seen frequently in the press, often implying they are one and the same. But what is a franchise broker and how are they different from a franchise consultant. Do they both offer objective, impartial advice? This article answers these critical questions.

A franchise broker is a paid franchise salesperson. Many franchise brokers claim they will help find a franchise company that is the perfect match for your background and abilities, and that their service is free. In the beginning it all sounds good. There’s some personality testing and review of personal finances. At the end of the day, it turns out they only represent a handful of small franchise companies you’ve never heard of before. A detailed analysis often reveals these highly touted franchises produce mediocre or even below minimum wage financial performance. Yet franchise brokers don’t mention this, and individuals continue to rely on their recommendations, believing the broker represents them. Nothing could be further from the truth.

Franchise brokers receive a substantial commission up to 50% or more of the franchise fee you’re paying the franchise company. Franchise Broker Realities: (1) Their service is definitely not “free” despite these and other similar misrepresentations. It’s really common sense – how could anyone offer a “free” service and survive in business? The simple truth is if you buy one of the franchises they’re hawking, your money goes to the franchise company, then into the broker’s pocket. If anyone ever calculated how much time they spend to collect their $15,000 or $20,000 commission, it’s probably more than a brain surgeon earns. (2) Franchise brokers definitely do NOT have your best interests in mind. They will do or say whatever they have to in order to close a deal and earn their commission.

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Getting the Right Website Hosting for Your Legitimate Home Business Online

Posted by admin on Jan 22, 2010 in Business Online

It is without a doubt that one of the first things to consider when you start out on a legitimate home business online is getting a professional and reliable web hosting service. Many people don’t do research and end up simply picking the cheapest one they can find in the market. This is very risky thing to do. The lively hood of your online business depends on a good and reliable web hosting service. You do not want potential customers clicking on your site’s url only to find a blank page.

The above is one of many important factors to consider when choosing a web hosting company. You want your website to show each time traffic come clicking on your site’s url right? Always go for good, reliable hosting with a prompt support team. Don’t settle for free hosting if your are really serious about building your business for the long-term. Free hosting makes use of your website for promotional purposes.

I have outlined a simple guide to choosing the right hosting here. Factors you should pay attention to when deciding on one.

The space that you get with the hosting. Do not settle for anything less than 1000MB. You will use it up quite quickly once you start uploading images, banners and article writing. You can host your free wordpress blog with your hosting and that will certainly take up a considerable amount of space too when you start blogging. Go for big when it comes to space availability for your legitimate home business online website.

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How To Market Your Business Online

Posted by admin on Jan 21, 2010 in Business Online

How to Market Your Business Online

Many business owners see the web as the “Promised Land” for creating new revenue for their organisation. Whilst this is certainly true, these companies fail to take into account the difficulties of the overcrowded marketplace they are entering into. Many business owners have the misguided belief that: “If you build it they will come”. These sentiments should be reserved for Hollywood movies. In actual fact, nothing can be further from the truth. From the start of their endeavours, their sentiments should have been “If you Market it they will come”. Marketing is the key to any successful online business.

There are numerous ways to generate traffic to a website, each with their advantages and disadvantages. Budget lines for these marketing methods vary dependent on the industry you’re in, so upon deciding your marketing method, it is essential to check out your competition in these areas to determine budget.

Online marketing methods

Pay per click (PPC)

There are many PPC services available. The most widely known is Google AdWords, whilst others include Yahoo Search Marketing and Microsoft AdCenter. PPC will give a business immediate Target Traffic. In most cases a working PPC campaign can be setup in a matter of days. PPC also offers the clearest track ability in terms of sales and return on investment (ROI).

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Network Marketing Opportunities That Work

Posted by admin on Jan 21, 2010 in marketing

Network marketing opportunities that work not only exist, but are also doing quite well for themselves and their representatives. Some people will no doubt scoff at the notion. It’s understandable considering the number of businesses that pose as reputable top notch network marketing opportunities.

To give you a better idea of what network marketing is and what it isn’t, let’s look at some of the basics of network marketing. Network marketing isn’t an industry in and of itself. It’s a method of distribution for various products and services.

Network marketing organizations rely on their representatives to promote and sell the company product or service. This saves the company the huge expense of marketing themselves.

Also, because network marketing allows reps to recruit and train their own sales team, they receive a portion of the revenue generated by their sales team.

When most people hear the terms network marketing or multi-level marketing, they tend to immediately think “oh no…! Not another pyramid scheme.” It’s good to have a basic understanding of the fundamental difference between the two.

Point blank, pyramid schemes are illegal. Besides that however, pyramid schemes don’t rely on the sale of a product or service. Instead, these organizations focus heavily on recruiting and provide give little or no value to the new recruit aside for the promise of big bucks.

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UK Franchises

Posted by admin on Jan 21, 2010 in Franchise

In recent years in the UK franchising has greatly increased in popularity. In the last year alone the contribution of franchised business to the economy increased by over £5 billion to 12.4 billion. There is no doubt that franchising is now a significant part of the UK economy.

A basic definition of franchising is that it is an agreement where a company sells the rights for another person or group to sell its products or services. However in reality franchising is more complex and there are a number of different types of franchise agreement.

Although every franchise agreement will differ to some extent in general franchising can be divided into five distinct categories -

Manufacturing Franchises

In this type of agreement the franchisor allows the franchisee to manufacture its products and to sell them using its brand and trademarks. This type of arrangement is particularly common in the food and beverage industry. The franchising company receives an initial fee and depending on the agreement may also receive an additional fee for every unit of the product sold.

Business Franchise Ventures

A business franchise venture is an agreement where the franchisee purchases and distributes products for the franchising company. The franchisor typically locates and provides the client base for the franchisee to manage. An example of a business franchise venture is the vending machines that can be found in many public areas and workplaces. The franchisee buys the vending machines, maintains them and takes a share of the machines takings.

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